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Gluten Free
Paraben Free
Cruelty Free
Sulfate Free
100% Vegan
Nut Allergy Free
Non-Comedogenic
White text Vio-7 Anti-Orange formula floats above Model wearing light purple jacket and slacks.

Norvell's rapid technology is designed for convenience with the ability to shower in less than 12 hours. The silky lotion was created with VIO-7™, a unique blend of anti-orange bronzer pigments, designed to counter an unwanted orange undertone for a natural-looking tan. Choose your Tan!

Warm water rinse at 1, 2 or 3 hours for a light, medium or dark tan. Instant cosmetic bronzer washes away after your first rinse, but the tan will continue to develop over the next 24 hours.

Natural Color Complex™ is our proprietary infusion of skin-loving ingredients that enhance color:

  • ANTI-AGING – Vitamin E and Tomato fruit extract help reduce wrinkles and prevent signs of aging.
  • TIGHTENS & FIRMS – Vitamin C stimulates collagen to help improve skin elasticity and firmness.
  • SMOOTHS & HYDRATES – Aloe Vera Barbandensis Leaf Juice is a moisturizing anti-oxidant that soothes and balances the skin to be more radiant.

Specially formulated with Ordenone®, a powerful odor-neutralizing ingredient, it effectively encapsulates and virtually eliminates odors commonly associated with self-tanning.

Circular logo with 'Natural Color Complex' text surrounded by tomatoes, grapefruits, and aloe vera.

Skincare infused, clean beauty with our Natural Color Complex™ to help promote a healthy, radiant complexion.

PREVENTS & PROTECTS

Antioxidant-rich Vitamin E and Tomato fruit extract help reduce wrinkles and guard against premature signs of aging.

TIGHTENS & FIRMS

Vitamin C helps stimulate collagen to boost skin elasticity, firmness, and tone.

SMOOTHS & HYDRATES

Aloe Vera Barbandensis Leaf Juice locks in moisture and helps reduce fading for a longer-lasting radiant tan.

Learn more about Norvell Natural Color Complex™

Check out our Pro Tips Blog for Artists

Paraben Free, Gluten Free, Non-Comedogenic, Cruelty Free, Sulfate Free, 100% Vegan, Nut Allergy Free. Does not contain Phthalates, Synthetic Fragrance, Petrochemicals, GMOs, Tricolsan.

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Overall rating: 4.736842 / 5 from 38 reviews.

AI Generated Review Summary

The Venetian Rapid Self-Tanning Lotion offers a beautiful, natural tan with a cool brown bronzer and violet undertones. It is easy to apply and lasts up to a week. While many customers love the Venetian color and the natural-looking tan, feedback on the scent is varied.

Summary topics

  • Color: 20%
  • Tan Quality: 27%

Review topics: ["color","smell","look","tan","bottle","orange","norvell","application","streaks"].

Review highlights

  • "Wonderful coverage great color no transfer"Tina C.
  • "Love the Venetian color and this rapid formula!"Amy C.
  • "Gives you a great looking natural tan."Amy

Reviews

"I have used a multitude of self-tanners in my 44 years, and Norvell is next level. I never break out from it, it has a pleasant smell that doesnt turn sour, dries fast, and lasts the longest. Great product!"

Marie (5/5)

Absolutely love this product. Purchased for a coup

"Absolutely love this product. Purchased for a couple of reasons, I was unable to spray tan because of having surgery, then COVID. I had a nice light tan color just after applying and it gradually got darker as my day went. The next day I applied again, tan looks fabulous. Lots of compliments. Is it the same as my regular spray, no, but it still give great color with no smell and last. Give it a try. I love it."

Renea S. (5/5)

Best self tanner I have used ever. Leave on for ho

"Best self tanner I have used ever. Leave on for how long you want to adjust the color. I am horrible at putting self tanner on but I had no issue with streaking. I purchased the glove too and you should always use one. It works so much better. The best part is that it smells like a pina colada!"

Lauren (5/5)

Very smooth and moisturizing. Natural looking tan

"Very smooth and moisturizing. Natural looking tan, not streaky like most self tanners.I love that it gives you an instant bronze look.The scent is nice...doesn’t leave you with the typical bad odor.This is the ONLY one I use now...period. And sing it’s praises to anyone that will listen.Don’t even think about using another self tanner."

Crystal H. (5/5)

I love this product!! I absolutely have to have it

"I love this product!! I absolutely have to have it. It applies evenly no streaks, it doesn't smell, you see results immediately. The only con is it doesn't dry too fast. Totally worth the buy"

Stephanie D. (5/5)

A nice tan! Looks natural. Scent was pleasant; rem

"A nice tan! Looks natural. Scent was pleasant; reminded me of a bath powder. Use the Norvell mit and lotion spreads evenly and easily! Will purchase again and again. May, eventually, replace my professional Norvell Venetian spray tans! Probably 4-5 full tans from this tube."

Super S. (5/5)

Norvell is the only self tanner I will use from no

"Norvell is the only self tanner I will use from now on. Over the last three years I have tried many different highly rated Tanners. Norvell is the most natural looking self tanner I have found. I do find it slightly drying, not moisturizing as claimed. However it is easy to apply, non-streaking and the shade is perfect! Not orange at all and not green. I like using both the lotion and the spray. Although it was hard for me because I spent a lot of money on them, I have thrown out all of the other self Tanners and have only Norvell in my closet."

Crystal L. (5/5)

My 14 year old wanted to tan, but is too young in

"My 14 year old wanted to tan, but is too young in our state. I gave her a bottle of this from our local tanning salon and she LOVES it. It goes on easily and she can rinse when it reaches the color she prefers. No streaking or rubbing off on her sheets or clothes."

Danielle (5/5)

I love this product. I used my hands because I do

"I love this product. I used my hands because I don't have a mitt, but I understand why they suggest you use a mitt. It stains your hands. I used my son's super duper hand soap and got it off though."

Lenise S. (5/5)

I’ve tried every self tanner out there and this on

"I’ve tried every self tanner out there and this one lasts the longest and is the most natural looking tan. I’m very fair and most tanners make me look Orange and pink. This has a more tan look and seriously looks better than any spray tan I’ve had. I will be buying again!"

Crista (5/5)

Q&A

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