Spray Tan Business Training Guide
At Norvell, we pride ourselves on providing ongoing support, materials and classes to continue to build your business. We will continue to provide lifelong training and support.

Professional Perks Start Here!
You are just a few steps away from unlocking your Norvell Spray Tan Artist perks, including reward points discounts, pro pricing, and tax exemption (if applicable).
1. Create an Account
2. Earn More Points!
3. Shop Equipment Bundles
Verified professionals receive access to exclusive wholesale pricing and tax-exempt purchasing, if eligible.
More details below!
Get Started!
If your business is set up to purchase tax exempt, please fill out the form below after completing Step 1: Create an Account.
You'll need: the email you created the account with, your state form, and valid resale tax information.
1. Create an Account
Start by creating an account on this website or in our app. You can also use (or create) a Shop Pay account.
You'll automatically join our rewards program and get 100 points!
2. Download our App
For an enhanced experience, exclusive products and pricing, download our app.
Don't forget to enable push notifications to unlock 150 points.
3. Earn More Points
Now that you're a member, go to Rewards and complete activities like following us on social media.
Stack up points towards a discount on your next order.
4. Shop Bundles
Choose a spray tan system that fits your business and we'll include free solution(s) and NU Core Class* with purchase.
*Core In-Person or Online class only. Solution varies by system.

Get FREE classes with any new equipment purchase!
Spray Tan FAQs
What is airbrush spray tanning?
What is airbrush spray tanning?
- A natural looking beauty treatment that is performed over 5 million times per year.
- Airbrush is a microfine mist, sprayed on the skin by a spray tan artist to give it a perfect bronze glow.
- Spray Tanning technology has been perfected to create flawless natural color every time
Why Norvell is Rated Number One
Why Norvell is Rated Number One
Natural-looking tan
- When asked: Which sunless tanning brand would you rate #1 or most trusted for providing a natural looking tan? 96% answered Norvell
Countering orange
- When asked: Which sunless tanning brand would you rate #1, or most trusted to counter an orange undertone? 95% answered Norvell
#1 selling brand
- When asked: Which brand would you rate the #1 selling sunless brand in your business? 100% answered Norvell
Most trusted brand
- When asked: When you choose a sunless tan product for yourself, which brand do you prefer most/trust more? 98% answered Norvell
Who becomes a spray-tan artist and why?
Who becomes a spray-tan artist and why?
- Individuals looking to add additional income: stay-at-home mom, college student, masseue.
- Beauty professionals looking to add a proven new service to their current hair, nails, skin business.
How to become a spray tan artist?
How to become a spray tan artist?
- Norvell University Online Class – Self-Paced, 24/7 Access Spray Tan Training and Certification classes offer ease & flexibility
- Norvell University Live Classroom – Classroom setting & hands-on training options. 20+ classes a year, learn to spray tan from industry experts.
- Norvell University Academy – By appointment, local one-on-one hands-on skill training to fit your needs for beginner or experienced spray tan artists.
What do I need to start & how much does it cost?
What do I need to start & how much does it cost?
- You need an airbrush spray tanning system and tanning solution, which can be purchased from Norvell.
- Airbrush spray tanning system includes airbrush spray tanning unit, hose, and gun; options and cost vary. We offer entry-level and professional systems. Speak to a Norvell Customer Service Team Member at 1-888-974-9977 to help you make the right purchase decision for your budget and business.
How much can I earn as a spray tan artist?
How much can I earn as a spray tan artist?
- Part-time, supplemental business: $200–$1,000/month
- Professional salon operations: $1,500–$3,000/month
Who can answer my questions?
Who can answer my questions?
Norvell provides ongoing support, available by phone at 1-888-974-9977 and one of our team members will be happy to assist with any of your needs today and ongoing.
Reseller Tax Exemption
Please use the form below to submit your request for reseller tax exemption while shopping on our website or app.
A resale exemption generally applies when you, as the purchaser, resell the item(s) in the regular course of business to your customers and the following criteria are met:
- You charge your customer separately for that particular item on the face of the invoice or receipt; and
- You separately collect sales tax on the sale of the product from your customer; and
- You are registered for sales/use tax in the state/jurisdiction the sale took place and you remit the tax collected to your respective state/jurisdiction when filing your sales and use tax return.
If all three of the above criteria are not met, a resale exemption generally does not apply and we are required to collect sales/use tax from you on the sale of those products. Reseller exemption on this website and our app are limited to Retail Products and select other products; excludes any equipment or parts.
Step 1. Create an Account or find the email you used to create an account.
Step 2. Download this multi-jurisdictional exemption certificate PDF* and any additional forms required by your state. Do not skip the boxes in the middle, and read the directions corresponding with your state, if applicable.
Step 3. Fill out the following in the PDF*:
• Company information – name, complete address, phone and description of business
• Permit number on appropriate state line. This is the number on your sales tax return. This may be different than your federal tax ID number.
• Signature
• Printed name, title
• Date
Step 4. Upload the completed PDF* using the form below.
If you have questions, contact your tax advisor or your state sales tax authority. For questions about the form, please email salestax@innovebw.com.
*Unique State Forms:
- Indiana ST-105
- New York ST-120R
- Virginia ST - 10
- Wyoming ETS101
- Alaska, Hawaii, & Non-US48 Call 1-888-974-9977
Shopping on this website is reserved for Spray Tan Artists who conduct business or reside in the contiguous United States. Trade and wholesale purchasers with existing accounts may continue to use our shop.sunlessinc.com store, and/or create another account here.
If you are located outside of the lower 48 States or are an International buyers call our Customer Service Team 1-888-974-9977, or contact an authorized International Norvell distributor.
All purchases made through this website will be charged sales tax accordingly. If your business is set up to purchase tax exempt use the form above to submit a request.
Contact our Business Development Team

